Bachelor of Business Administration

Bachelor of Business Administration (BBA) programs are designed to provide students with a strong foundation in business courses and advanced courses for specific concentrations.

A Bachelor in Business Administration is the gateway to numerous job opportunities in a multitude of sectors like Marketing, Education, Finance, Sales, and Government. The BBA program offers education and training in management and leadership skills to prepare students for managerial roles and entrepreneurship.

Students learn multiple aspects of business management through lectures, practical projects, and internships. This program is meant for those who want to pursue a career in the corporate management sector.

Bachelor of Business Administration (BBA) offered by ISTM is designed to equip our students with well-developed business insights, critical thinking and decision-making skills.

Curriculum Overview

The BBA curriculum is designed in such a way that the students get ample industry exposure and training. It helps you prepare for real-world experiences and reach smart business conclusions through empirical analysis, such as planning how an organization operates day-to-day in the face of ongoing changes and challenges. The degree focuses on business administration, so you will have to take basic math and algebra courses, but you won’t be required to do calculus and advanced finance.

With core electives such as managerial accounting, law & ethics, globalization & the world economy, the goal for students enrolling in a BBA program at ISTM is to:

• Understand and implement concepts related to local and global business
• Discuss, and apply regulatory and ethical practices
• Enhance research, communication, and presentation skills using professional literature
• Demonstrate a combination of knowledge and professional skills in specific areas of concentration.

In addition to classroom learning, the course focuses on the development of key real-world business skills like spoken English, soft skill development, leadership skills and all-round development giving students the confidence, knowledge and expertise required to excel in an ever changing, dynamic business environment.

Future Prospects

The future prospects for BBA graduates in India are bright. In recent years, there has been a growing demand for BBA graduates in India. This is due to the rapid growth of the Indian economy and the increasing need for skilled business professionals. The Indian economy is expected to continue to grow in the coming years, and the demand for skilled business professionals is expected to increase. BBA graduates who are able to acquire the latest skills and knowledge will be well-positioned for success in the 21st century business world.

Apart from Public sector, some business domains that include the above roles have demand for BBA graduates are below:

• MNCs
• Educational institutes
• Export companies
• Business consultancies
• Marketing companies
• Banks and investment firms
• Financial organizations
• E-Commerce

Apart from the above, the start-up ecosystem in India is booming, and there is a growing demand for BBA graduates with entrepreneurial skills. BBA graduates with skills in business planning, marketing, and finance are in high demand by start-ups.